Reaches general trade
Built for the neighbourhood shop first, not adapted down from modern trade. It works whether or not the store runs a billing system ZlipR is integrated with.
For FMCG brands
Promotion you can actually measure.
Most of India's FMCG volume moves through neighbourhood shops, and almost none of it reports back. ZlipR closes that loop: a shopper redeems your offer at a real store, and you get the product, the store and the redemption, verified.
What you get back
- The productWhich item was actually bought, not which case was shipped.
- The storeWhere the redemption happened, down to the individual shop.
- The offer that caused itRedemption tied back to the specific offer it came from.
- The repeatWhether that shopper came back for the same product.
How it works
The offer rides on a bill the shop already prints.
Nothing is installed at the counter and the shopkeeper does nothing differently. That is what makes it deployable across a channel that has resisted every previous attempt.
1
You fund an offer
A fixed cashback amount on a specific product, with the stores, dates and volume you choose.
2
The shopper saves it
Before shopping, in the app or from a store's page. Saving before purchase is what makes the intent attributable.
3
The bill is matched
She scans the code on her receipt. Saved offers are checked against what the bill actually recorded, product by product.
4
You get the data
Verified redemptions, by product, store and geography — ready to retarget against rather than estimate from.
Hard to game
Redemptions are bound to specific products on a real bill, and the reward lands in a wallet rather than paying out directly — so the whole path stays auditable.
Your money reaches the shopper
Every rupee of cashback is yours and goes to the shopper. ZlipR is paid a network fee for the verified redemption, not a margin on the sale.
Commercials
There is no platform fee, no subscription and no minimum.
You fund the cashback that reaches your shopper, and we charge a network fee per redemption. You pay for outcomes that were verified, not for impressions that were estimated.
Next step
Start with one product and one cluster.
A single SKU in a defined set of stores is enough to see whether the data holds up against what your current measurement tells you. Tell us the category and we will scope it.
Direct line
+91 81978 19825