ZlipR

Shopper Marketing & Commerce Activation Platform for FMCG Brands

Don’t just
get seen.
Get chosen.

ZlipR helps FMCG and D2C brands convert consumer attention into measurable purchases across quick commerce, digital media and offline retail.

Explore templates
Arch gallery campaign template Portrait and products campaign template with Your Brand shampoo Campaign previews
Ads & creatorsShoppable pages Swiggy & Zepto

One Platform.
Connected Shopper Journeys.

Connecting brands, retailers and shoppers across every purchase touchpoint.

Digital Commerce

Ad-to-Cart, quick commerce, creators and shoppable campaigns.

Discover & Shop

Offline Retail Media

Retailer networks, digital flyers, QR codes and in-store promotions.

Reach & Engage

Brand-funded Offers

Product cashback, digital coupons and combination offers.

Incentivise & Reward

Purchase Measurement

POS integration, offer verification and redemption reporting.

Verify & Measure

ZlipR Platform

Connecting brands, retailers, shoppers and purchase data.

A Connected Shopper Journey

  1. Discover
  2. Engage
  3. Shop
  4. Reward
  5. Measure

Activate shoppers
across every touchpoint.

See our full shopper marketing solutions

One platform.
Connected shopper journeys.

Connecting brands, retailers and shoppers across every purchase touchpoint.

Consumers discover products across digital advertisements, social media, influencers, quick commerce platforms and neighbourhood retail stores.

ZlipR brings these touchpoints together through one connected Shopper Marketing & Commerce Activation Platform — helping brands influence product discovery, drive purchases, activate retailers and measure campaign outcomes.

From digital campaigns to offline retail promotions, ZlipR connects the entire journey between shopper attention and retail action.

Four connected capabilities.
One commerce activation platform.

01

Digital Commerce

Turn digital attention into shopping actions.

Connect brand campaigns with product shopping journeys across digital media and quick commerce.

  • Ad-to-Cart campaigns connecting advertisements to product shopping destinations.
  • Shoppable brand pages and campaign-specific links.
  • Creator and influencer-led shopping experiences.
  • Quick commerce activation across supported platforms such as Swiggy Instamart and Zepto.
  • Product bundles and combination-based shopping experiences.

From digital discovery to product purchase.

Explore digital commerce
02

Offline Retail Media

Turn every retailer into a potential media touchpoint.

Connect FMCG brands with shoppers through participating neighbourhood retailers, supermarkets and local retail networks.

  • Digital flyers and retailer promotions.
  • In-store advertising and shopper engagement.
  • Smart QR campaigns across physical retail touchpoints.
  • WhatsApp-based retailer and shopper engagement.
  • Local and regional brand activation campaigns.

Bring brand promotions closer to the point of purchase.

Explore retail media
03

Brand-funded Offers

Give shoppers more reasons to choose your brand.

Create targeted promotional campaigns that encourage product trials, larger baskets and repeat purchases.

  • Product-level cashback and digital coupons.
  • First-purchase and new-product trial incentives.
  • Buy-more-save-more and combination offers.
  • Larger pack and multipack promotions.
  • Repeat-purchase and brand engagement campaigns.

Reward eligible purchases. Encourage the next purchase.

Explore brand-funded offers
04

Purchase Measurement

Connect campaign engagement with purchase outcomes.

Go beyond advertising impressions and clicks. Connect promotional campaigns with available transaction and redemption data.

  • POS and retailer billing integrations.
  • Product and UPC-level purchase validation.
  • Receipt and invoice-based purchase verification.
  • Offer eligibility and redemption management.
  • Campaign engagement, cashback and redemption reporting.

Measure shopper actions. Understand promotional outcomes.

Explore purchase measurement

One connected ecosystem.
From attention to purchase.

ZlipR connects the different stages of the shopper journey through a common platform.

  1. Discover

    Consumers discover products through digital ads, creators, brand content, QR codes and retail media.

  2. Engage

    Shoppers explore products, campaign pages, promotional offers and product combinations.

  3. Shop

    Consumers access relevant shopping destinations across supported quick commerce platforms and participating offline retailers.

  4. Reward

    Eligible purchases unlock brand-funded cashback, coupons and promotional rewards.

  5. Measure

    Brands understand campaign engagement, shopping actions and verified purchase redemptions where supported by integrations.

Built to connect the
entire commerce ecosystem.

For FMCG & D2C brands

Reach shoppers, promote products, drive trials, increase basket sizes and measure campaign outcomes.

For retailers

Attract shoppers, promote brand offers, engage customers and unlock promotional opportunities.

Get Your Store Online

For POS partners

Connect retail transactions with brand promotions through POS integration, purchase validation and redemption workflows.

Explore POS Integration

Turning shopper attention into
measurable retail action.

Whether consumers discover your brand online or inside a neighbourhood store, ZlipR helps connect marketing activity with shopping opportunities.

One platform connecting digital commerce, offline retail media, brand-funded promotions and purchase measurement.

Let’s make every shopper interaction more actionable.

Explore ZlipR solutions

From first look
to next purchase.

01

Make it yours.

Choose a design. Add your products, images and video.

02

Put it everywhere.

Use one campaign link across your ads, creators and packaging.

03

Connect to the cart.

Give shoppers a direct route to your products on Swiggy or Zepto.

Your brand.
Your kind of page.

6 templates

ZlipR AI

Generate beautiful
brand creatives.

Start with a prompt. Make it right for your audience.

  • Audience profile
  • Age group
  • Brand tone
  • Campaign goal

Give them a
reason to
come back.

Reward the purchase.

Offer brand-funded cashback on eligible, verified purchases.

Keep the connection.

Build brand followers with offers and experiences in the ZlipR app.

See what happens next.

Track campaign engagement and purchase redemptions.

Good questions.
Clear answers.

Does this work with our existing media?

Yes. Add your ZlipR campaign link to the ads, creator content and QR codes you already use.

Where do shoppers complete their purchase?

On supported quick commerce platforms such as Swiggy Instamart and Zepto, or at participating offline retailers, depending on your campaign’s product links, QR codes and local availability.

Is cashback required?

No. Run a shoppable campaign on its own, or add cashback with your campaign’s eligibility and validation terms.

Make your next
impression count.

Let’s talk
about your brand.

Or talk to us on WhatsApp